One of the first pieces of advice I received when I was first aspiring to become a published author was to build a platform. The next thing I heard was the importance of building my platform on Twitter. So, I signed up for Twitter. And then, I tweeted for the first time, expressing myself in 140 characters or less.
Truthfully, I had already established a platform. I have been blogging a lot longer than I have been tweeting. I blog for The Times of Israel, The Huffington Post, and for my personal blog. I blog about travel; I write book reviews; and I even share the occasional story about the writing career I am trying to build.
Using Twitter has been, for me, a way to promote my writing. When I post a blog article, I tweet about it to attract eyeballs, to get as many readers as possible. To make a name for myself.